It is a digital world, and all Generations have embraced the mobile revolution. It’s no surprise that millennials are leading the way. I saw a statistic recently that 85% of Millennials owns a smartphone. Next time you are waiting in line, take a look around. Statistics don’t lie.
The mobile revolution has only just begun. The importance of having a mobile testing strategy is critical to our app releases.
What makes a great mobile app?
There are multiple elements that can influence a great (or bad) mobile app. The team works so hard developing an app (from idea, planning, writing code, and testing), the last thing you want to hear is negative feedback instantly after releasing the app. As long as the focus is on simplicity, understanding your users (audience), and the performance of your app, you are heading in the right direction. (more…)